At the crossroads of computer science, statistics and management, lies Business Analytics; Turning data into insight, decisions and ultimately action.
We are creating a staggering amount data on a daily basis. Every click on every browser around the world, and every sensor in every device, contributes to the expansion of the global datasphere. This course is designed to teach you what is business analytics. You will learn real world examples of how business analytics is applied in the world’s most famous companies. What tools used to perform analytics. How businesses are responding to new trends in business analytics. From the basics of analytical techniques, the history of analytics to Big Data and beyond, this course gives you an overview of the world of Business Analytics through real world examples.
- Understand some of the common analytical applications through examples in the real world.
- Analyze the nature of analytical competition and how successful firms use analytics for sustainable competitive advantage
- Apply the process of analysing to address enterprise goals